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Archive for the ‘Tips For Making Money Online’ Category

Home Business Ideas To Take Advantage Of Online

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The great thing about the internet is the abundance of opportunities there are to pursue. Over the last decade the internet has exploded with possibilities and options for entrepreneurs to take advantage of. While many seem to come and go, there are a few home business ideas that continue to be legitimate opportunities.

When searching the internet, you will find that there are a number of programs you can join to make money online. It can be quite time consuming starting your own business because of all of the responsibilities and duties. Joining an internet program allows you to jump right into the work.

A couple of the newer programs on the internet today are Abunza and Success University. Both of these programs have incredible compensation plans and a product that truly sells. And you will receive tremendous help from the program’s team.

Another way to make money by selling someone else’s products is affiliate marketing. There are thousands of affiliate programs you can look into. The key is to find a program you are interested in and already have knowledge in. From there, start to promote the program hard. Also, with so many programs to choose from you want to make sure to join one that has at least a 30 percent commission rate.

The next home business idea to look at is freelance work. There are hundreds of thousands of people with their own web site on the internet. For many of these people, building every aspect of their site efficiently is just not possible. There are a number of opportunities in freelance work ranging from graphic designing to writing content. This allows you to do what you enjoy and what you are skilled at from the comfort of your home.

The last opportunity involves you starting your own web site. Having your own web site opens the door to a wide array of options. You can promote your freelance work, affiliate programs, and other programs all off of your site. In addition, you can promote a product of your own or an e-book. The key is to do as much as you can without doing too much.

The internet has opened the world to a wide array of options to choose from. There is something for everyone to pursue as long as you are dedicated. It is vital you take the time to research because there are a number of scams to be wary of. But at the same time, there are several home business ideas that are worth looking into.

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Home Business Ideas & Opportunities

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The idea of having another form of income surely gets us all excited and ultimately is the main reason we decide to start a home business. But this is no easy task, and it can take 12 months or more to get a home venture up and running. The most challenging aspect you will have to face is the juggling between your day job and the running of your home business, and you will have to make some serious effort in order to run your business at night time, but in the long run you will find out that it was all well worth it .

All home based businesses need some kind of investment to set up, but not all are costly to start up. Therefore, an important factor you need to establish is the amount of money or investment you are willing to put into it. A good starting point is to determine what fields you’re most interested in what your strengths are in these fields. A lot of the small businesses can be done online with a small investment for domain and hosting services. However, bigger businesses, the ones that offer services and lots of products can cost a lot more to start up. Regardless for which business you decide to go, you will have to find out what you can provide and what people need in order to have the right balance. And while jotting down all the ideas that appeal to you for your home business, try asking yourself the following questions.

? Who will be the potential customer?
? What will the satisfaction expectancy of my customers be upon purchase?
? Will I be able to drive them to come back and buy again?
? Do I know my competitors?
? Are my prices more attractive than those of my competitors?
? What am I willing to charge to remain competitive?

Once you decide on your product or service you will need to know your competitors inside out. Only then, you will be able to develop a niche market for yourself. Also try to identify any over saturated markets and do not get involved in these, as you will not have any or little business, and therefore you will not make any profits. Find a market which is popular and needed, which is of interest to you, and which doesn’t require endless effort.

A good way to make money is to become an affiliate with several programs where you can immediately get your sites up and running. The truth is, every company is the best, for certain individuals, but we can’t all be in the same business, because each of us has his own preferences, goals and dreams. We need all these great companies, and they need individuals that are passionate about their products and services. When you find the company that suits you best and become a representative, you don’t have to plea or beg anyone to join you or buy your products. In fact, doing so is a big turn-off to your potential customers. Most of us don’t realize we’re being pushy, when we don’t intend to be. Very often, our excitement gets the best of us and we go overboard trying to convince others that what we have to offer is the best.

But if you are looking to build a serious business from scratch, you might consider buying a franchise or you can also buy an internet business which is already established. As I mentioned earlier, starting a home business from scratch, will enable you to control your investment and stay on the cheap side, but it will definitely take you months if not years to penetrate the market and establish yourself. On the other hand, buying a franchise or an established business, will cost you a lot more but will generate income immediately.

Once your homework is done, you should be able to have a clear vision of the business and the costs, and therefore you should be able to finally make a decision. Once you have decided, the real work is about to begin because it takes more than a bunch of ideas to make money online. In my opinion the recipe for success is Time + Effort + Dedication + Promotion = PROFITS. In a few words, your main task is to dedicate most of your time and exercise lots of effort in promoting what you offer, in order to make sales which translate in profit. As this might result in very long days of work and you do not have the time for it because you already have a job, you may want to consider hiring professionals to do the work for you. But why would you work with someone else if you just went through hell to set up your own business? So if you really want to succeed and accomplish your goals, you will have to get a system going for yourself, and if you are willing to go that extra mile you will most surely succeed.

To Your Success,

Brian Camilleri

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Home Business Ideas

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When starting your home business venture you will want to have another form of income. It can take a year or more to get a business up and running. It will also take some serious work to go to your job each day and run your business at night but it will be worth it in the long run. You also have to look at the investment of money that you are willing to put into it. Not all home-based businesses are costly to start. First you will need to figure out what your strong suits are and fields of interest. Many of the more inexpensive businesses can be done online where it is just a matter of a small investment in hosting and domain. Other kinds businesses that are offering services and/or products can cost you more to start with. You will have to find the right balance on what you can provide and what people need. Ask yourself the following questions when trying to get ideas.

* Who will your customers be?
* Will my customers be satisfied with my product?
* Will they use what you offer multiple times and be repeat customers?
* Who are your competitors and what are they charging?
* What do you need to charge but still remain competitive?

You will need to know about your competition in detail. You will then be able to develop a niche market for yourself. You may not want to get involved with an over-saturated market where you would not be able to make much profit or business. You have to find a market that is popular, of interest to you, needed, and easy to do. A great moneymaker is to get affiliate sites up and running where all you have to do is write or have written high content articles. You can also build your business from scratch, buy into a franchise, or buy an Internet business out right that is already established. Starting from scratch will offer you the cheapest investment but can take many months if not years to establish. Buying into a franchise or an already established business will cost more in the beginning but will generate an immediate income.

Once you have finally decided what kind of business and how much it will cost to open then the real work has just begun. It takes more than an idea to make money. You will have to be able to dedicate your time and effort in promoting what you offer. This may mean long days or hiring others to do the work you don’t have time for. You will have to get a structure down so you can best accomplish your goals. Most people who start their own business no matter how small are looking to work for themselves and not work for someone else and are willing to go that extra mile to succeed. Are you?

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Home Business For Frugal People.

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I have proved that anyone can make money on the internet without having to spend a fortune. I have recently been introduced to the Plug in Profit Site. I bought the package, hooked, line, and sinker. I still can not believe that I bought this package it is totally out of character for me. I hate to spend money. I figured that it takes money to make money right? So why not!

*What it did cost me was 60 bucks to get my website up and running.

What I did not realize was that the program (The 30 day course) wanted me to shell out big bucks to promote my “money making website”.

Maybe if I would have spent the thousand dollars as suggested, I may have gotten my first customer allot sooner. I may even be making one thousand dollars a week by now … But I’m cheap I did not shell out the big bucks. What I did do was simple and pretty cheap, and pretty darn effective. I did the following 5 things.

1. I have written articles and submitted them.
2. I have submitted my URL to the search engines for free.
3. I have dropped a few lines in blogs, and forums with a link to my website
4. I have a few Google Adword ads posted. ( I used low cost keywords)
5. The easiest thing I do is add a SIG file to all my emails.( do it, it’s free!)

Most marketers do not use a SIG file. Why? I do not know, not my problem. But I use my SIG file in all of my emails. You know those annoying forward emails, that your friends and family, send to you on a daily bases. I used to hate those things, but now I love them. Why? because I forward them to everyone in my address book, and yup, you guessed it! I use My Signature file. You would be surprised on how far those crazy emails can go. They are like the Energizer bunny they keep going and going; with my SIG file :-). At the end of all of my emails you will see my SIG file.

*** 3 Easy Steps To Make Money Online ***
Launch Your Very Own Money Making Website Today
That’s 100% Ready To Take Orders And Pull In Massive
Residual Profits For You Right Now…Guaranteed! Visit:
http://www.internet5kincome.com/pips.html

(That is a SIG file incase you do not know what one looks like.)

I have to say that using the 5 steps has brought me new customers, and has made me some impressive money. The good news is, it doesn’t have to cost you an arm and a leg, to make money on the internet. Be smart, keep it simple and most of all have fun. When you have the chance do some learning about internet marketing, learn and then learn some more. The more you learn the better off you will be. “knowledge is power”

Semper FI
Michael Ditch

* If you want to know how I got my site for 60 dollars remember I am frugal. ( I saved money by registering my domain with http://www.namecheap.com just a little insider tip 🙂 )

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Home business career ? choosing a unique online opportunity

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Money making is easy very easy at this time when the world is at your finger tips. Get connected to the web and get your hands on a suitable home business career. Many of us run after corporate careers but lack the home based business idea that can build a corporate.

Sounds incredible? It may seem if you are still in the comfort zones of 9-5 career and accustomed to peer pressure and boss pressure. But if you are an entrepreneur and judge things on business prospective you will find a unique home based business opportunity suitable to you.

There are two ways to start a home based small business online.

1. Convert a unique idea to a top home based business. The first way will make you rock the world by storm if you can think out of box and offer the community some thing new. Not necessarily a product, it can be a service or simply an idea. With a few business tricks, you too can start your own successful home-based business.
2. Be an affiliate/member of a legitimate low cost home based business. It is no-risk way to start a home business, though the problem lies in how to choose one from the heap of scams.

Before starting one, let’s discuss what a home based business career is and how it differs from other businesses and corporate careers.
Online home based business idea was originated for 4 things:

1. Financial freedom
2. Work freedom
3. Unlimited growth
4. Residual Income

Financial prospects in any traditional businesses and careers is almost mapped at the time you start, only very few achieve unprecedented growth and success. Besides, in tradition career you undergo peer pressure and boss pressure. You are always under someone’s command ? it can be your boss, your buyer, your lender etc.

Low cost home based businesses, how small they may be, there is at work freedom and the rest ? financial freedom, growth, residual income come afterwards.

Unfortunately, those 4 benefits have lead to scams. And you should be smart enough to choose a legitimate home based business.

Home based businesses are not restricted to producing some items at home and selling them by the roadside. Today when internet has become the most inexpensive mode of communication, you can take any business such as Data Processing, Proofreading, Direct Marketing, Dating, etc.

Some important tips for low cost home based businesses online:

1. Build as many contacts as many contacts as possible.
2. Maintain a database of your contacts.
3. Build a clutter-free website.
4. Optimize your website for major search engines.
5. Contribute articles and blogs to article centres and blog spheres. Indirectly refer you business in those articles. It will make your stand credible.
6. Send mailers to the visitors.

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Home Business: Wreath Making

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So you enjoy making wreaths and have decided to go into business for yourself. Congratulations, that sounds like a positive idea and hopefully will be a profitable one. First, however, you will want to make your business plans so that your start up won’t also be your shut down. You will want first of all to make sure of your work space. Do you have an area that can be dedicated specifically to wreath making? Making wreaths in front of the TV is one thing when it’s a hobby/craft project but are you, and other family members, going to be willing for this space to be dedicated full time to wreath making? If not, do you have another place in your home that can be used as your place of business, perhaps a little used guest room or a part of the basement could be dedicated to this.

Once you have your work area secured, what about a storage area for finished wreaths and for materials? There may be times when you will want to temporarily store some of your wreaths until an order is completed. For some wreaths, this will call for a cold or cool area where they can be properly maintained. Also, buying materials in bulk at bargain rates is a bonus, but you’ll need to be able to store the materials properly.

Designing and printing up a brochure and some business cards is a good idea also. Not all potential customers will be able to talk with you immediately, but having a business card and brochure to leave will give them the opportunity to check over your product a little more closely on their own.

You will also need a name for your business. You will need something to put on those brochures and business cards.

A product display unit is nice also. Making a photo album of your wreaths will enable you to show potential customers something of your work without trying to carry a lot of it around with you.

You might want to talk with the bank also and find out about setting up a business checking account. Many wholesalers insist that customers must use business checks in order to prove that they are a legitimate business.

You will need a bookkeeping system also so that you can keep track of how much you are taking in and paying out. Also, when tax time comes, and it will, this will be a big asset to you and may just help you in making sure that you are remembering everything. Also, you may be able to deduct a certain percentage of your household expenses as business expenses if your business is being run from your home. This also includes gas and wear and tear on your vehicle.

Lastly, you will need a sales book and pen. Go out and get orders, don’t take more than you can fill, and don’t forget to enjoy yourself. Congratulations on your new business.

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Home Business: What to Consider

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If you are looking to start a home business chances are that you have done a lot of research into this venture. Starting a home business can be very profitable in more ways than one. A lot of people believe that they have thought about everything that goes into a home business, only to find out that they have forgotten some very important aspects. Below are a few things that you may have forgotten that you will definitely need to address before you get started.

1. Working at home is completely different than working in an office. Many people forget that there are a lot of distractions that go along with working from home. When you are running a home business you will have to contend with distractions such as the television and radio. You will also have to be able to deal with any other family members that are going to be home with you. Your kids may not be able to tell the difference between work time and play time. This presents a lot of problems to people that run a home business.

2. If you run a home business you are going to need to have a lot of self discipline. You are going to be your only boss, which means that there will be nobody looking over your shoulder telling you what to do. Without this sort of supervision many people end up slacking off. If you want to run a successful home business you need to be able to stay on track day in and day out.

3. When you run a home business you are responsible for all of your supplies. Many people forget to budget for this. Remember, if your computer crashes it is your responsibility to get it fixed. You know longer have an IT team that you can call to help out. You will also be responsible for buying your own supplies when you need them.

4. As a home business owner you are in charge of every facet of your business. This means that you will not only have to make sales and take care of marketing, but you will also be in charge of accounts payable and accounts receivable.

5. Home business owners are in charge of their own taxes. When you run a home business there are no taxes being deducted from your paycheck every month. This means that if don’t want to go to jail you are going to have to pay your own taxes throughout the year. This is usually too much for a home business owner to handle alone, so you will have to hire a professional to assist you. A home business can be very profitable, but make sure that you know exactly what you are getting into before you start.

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Home Business – Online Opportunity

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If you have a fantastic idea you can gross it up with profits and make a fortune, beginning with a small online home business. It’s better to be a dreamer (not a day dreamer) and realize the dreams steadily.

Individuals from all walks of life are turning towards ‘work from home’. There are unlimited numbers of home based business ideas. However, the internet has proved to be the most potential of those ideas. Now, a well planned personal site may generate money. Consider the following points with respect to online home business opportunity:

? Judge yourself – what you enjoy doing and what you are really good at. If you are going to do what you enjoy the most, then there is no problem. Unless, you need the help of an expert mentor. Never go with the hype that everything will be outsourced, though, modern online home based businesses automate many processes. You are still required to be well aware of the different web tools to manage the system or to be in line with the affiliates.
? You like online business and you started your own. But what your motive or purpose is? Define the goals. Question yourself… why do you want to start an online home based business? Is it for common reasons like, financial freedom, luxury vacations, flexible timings, more money, etc? Once you understand your motivation you will keep on going. This is the driving force. Little bit of complacency might slowdown you. So foster your most favourite dream. You might even stick your goals on the wall.
? It’s great to start something on your own. But no home business is bed of roses. You might face several road blocks and most of all competition, though you will be more attached to your business. Have patience, small online home businesses really pay. If you are on the right track and start earning steadily for few days, the chances are that you will grow. Because success online is like wild fire.
? Stick to your business plan as far as possible but always be prepared to be flexible and open minded. Be open to all around to seize the unexpected opportunities.
? Winner is a winner, rightly said. So, get a successful mentor, learn from someone’s experience who had actually done it.

Knowledge Base for Online Home Businesses

Being the owner of a small home based business online you should have operational idea of the web.

As the owner of an online business most probably you will be running some kind of affiliated programs on direct marketing, education or business processing. You should be aware that web in itself is not a market, it is a medium. It gives exposure to our product, generates leads for you and does transactions.

Above all else, everything over web is virtual. So, personal contacts are also less. That’s why, ensure everything fare well and are flawless – from choosing a domain name to taking your business to autopilot.

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Home Business — How to Find One That Works

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If you’ve done any inquiring about a viable home business, you’ve no doubt found your mailbox and email inbox overflowing with various offers. The numbers seem literally endless. A search for “home business” on Google alone will turn up about 2.44 billion (that’s “billion” with a “B”) hits!

If you’ve spent any significant time trying out different offers, you’ve also discovered that nearly all of them, for one reason or another, just aren’t viable options. Many are outright scams. Envelope stuffing schemes are a prime example. Others are legitimate (sort of), but their claims are always overblown. They’re never as fast, as easy, or as profitable as you’re told they are.

Many just plain don’t work! For example, you’re offered one or more “free” websites and told you can drive traffic using free online classifieds. Ever tried this one? Place all the free classifieds you want, but you won’t get a single order. You WILL however, get loads of spam. And the “free” websites costs you monthly hosting fees paid to (you guessed it!) the vendor from whom you bought the program.

So who’s really making money here? You’ve probably figured it out by now. In almost every case, the only people who really make any money are those making the “work at home” offers. You’re left discouraged, frustrated, and poorer than when you started.

But while the search can be very disheartening, it’s not hopeless. There ARE some legitimate home business opportunities, and there ARE ways to make money, even very good money, working from home.

Now whatever you do, don’t just give up on your search. But you do need to develop a sense for what’s obviously over-hyped and what’s worthy of further investigation.

Continue your search while keeping the following guidelines in mind.

1. The “We do all the work for you!” deception.

Anytime you see an offer that promises instant riches with no effort on your part, you’d be well advised to run the other way! You need to realize up front that absolutely nothing is going to make money for you unless you’re willing to put forth some effort.

You’ve probably seen statements like “Everything is done for you” or “The lazy man’s way to becoming a millionaire.” So ask yourself “What do they need ME for anyway?” Would anybody set up a business and do all the hard work himself just to send his profits to a total stranger? Get real!

2. The “Start making BIG money immediately” deception.

In some cases it’s possible to start making SOME money in a relatively short time span. You shouldn’t necessarily dismiss a business idea that promises quick startup. But “immediate riches” is just not realistic.

You need to realize that growing any business to its full potential isn’t going to happen overnight. This is especially true if your financial situation is such that you’re forced to depend on your present job to pay the bills.

Find a home business that you can start part time and grow, until your business produces enough income that you can get by without your current salary. At that point, you can quit your job and devote full time to your home business.

3. The “Make $50,475.00 (or some other unbelievable sum) the very first month!” deception.

You need to have realistic expectations regarding just how much money you’re going to make.

Are you expecting to become a millionaire in a home business? While it’s not impossible, don’t fall into the trap of jumping at an offer based on wishful thinking. You’d do well to give more serious consideration to those home business offers that make more realistic sounding claims.

That’s not to say you can’t start and grow a business that COULD eventually make you wealthy. But again, it won’t happen tomorrow, next week, or even next month. At the risk of being redundant, it bears repeating that you should focus on offers that don’t promise immediate wealth with no effort.

4. The “This is completely FREE” deception.

While it’s possible and not at all unusual to get free information online that’s both valuable and useful, don’t expect to launch a home business without spending any money. There will always be some startup costs.

If you’re offered a free eBook, newsletter, course, software product, or whatever, go ahead and accept it if it interests you. Most such offers are legitimate, and are a great way to get some ideas and do some research into a home business.

Just make sure you read all the fine print. If you subscribe for information and give your email address, look for a notice that reads something like “We will not share your name” and “You can unsubscribe at anytime.” Just about every legitimate marketer (and every smart one) will promise this, and faithfully adhere to his promise.

5. The deceptive “Money Back Guarantee”

Almost every offer comes with a “money back guarantee” and most of them are legitimate. Every reputable business person knows that failure to honor his or her promise regarding a guarantee (or anything else for that matter) will inevitably result in failure of his business.

Nevertheless, there are a few who engage in deceptive practices regarding their guarantee. Always take a close look at the wording. Is the guarantee conditional? For instance, does it read something to the effect of “Follow the instructions in our program for 3 full months, and if it doesn’t live up to our promises, just return it for a full refund!”

The catch is that “Follow the instructions in our program” could well involve some kind of purchase or investment. For example, you might purchase a mail order program that instructs you to buy a minimum of 3 mailing lists and send 3 mailings. Let’s say that you give it a try and find out after the first mailing that your profits (if any) fall far short of your expenses and you’ve lost money, maybe even a LOT of money.

But when you attempt to return the program for a refund, you’re told that you’re ineligible because “You didn’t follow the instructions in our program” which would have meant 2 additional mailings and the loss of even more money, maybe more than you paid for the program to begin with!

Another sneaky and extremely unethical trick you may run across is a guarantee in which the “conditions” are never mentioned up front, but only revealed AFTER you’ve make a purchase. If you come across this type of scam, contact the vendor and remind him that you purchased his program expecting him to honor the guarantee as it was stated in the offer.

Tell him you’re going to file a complaint with his local Better Business Bureau, another with the US Postal Service (if your program was sent by mail) or take other appropriate legal action. Give him a reasonable time frame to refund your purchase. Then if he still refuses TAKE ACTION and make good on your threats! You’ll be doing a favor not only for yourself, but for other consumers AND for all the honest business people everywhere.

In summary, make sure there IS a guarantee, that it’s unconditional, and don’t let the vendor get away with adding “conditions” after the fact.

6. Follow your passion.

You’d be making a huge mistake selecting a home business that doesn’t take into account your personal interests. No matter how realistic, how profitable, how easy, or how quickly you can start it up, you’re unlikely to be successful in any home business if you’re doing something you just don’t enjoy.

The reason? As stated above, success will demand both your time and effort. But to a large extent, how MUCH time and how MUCH effort you’re putting forth is a matter of perception.

Everyone knows how quickly time passes when you’re having fun, and how slowly when you’re doing something you consider drudgery. The same is true of effort. Work just doesn’t seem as much like work when you’re task is something you like doing.

If your home business is something that doesn’t really interest you, the demands on your time and energy will sooner or later seem unbearable. Your enthusiasm will falter, and with it, your productivity. Even if you encounter some short term success, your waning eagerness will eventually spell doom for your business.

It’s the nature of us humans to tend to believe those who tell us what we most want to hear, whether they be politicians, marketers, or whoever. Anytime you’re presented with an attractive offer, ask yourself “Is this really believable based on the offer itself?” To put it another way, try and imagine you were someone else who had no interest in starting your own home business. Would you find the offer believable enough to suggest it to someone who did?

In conclusion, when determining whether to pursue any home business offer, examine critically not only the offer itself, but your own emotional involvement as well! Try to look at it dispassionately and ask yourself “Does it really sound realistic, or do I just want it to?”

And remember that you have literally billions of offers from which to pick, so you can well afford to pass on any that don’t fit your interest, or that make outrageous claims that are most certainly unrealistic!

(c) 2005 eBusiness Power

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Home Business – Con Prevention; Learn the Cons

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If, like many of us, you’re a home based business owner, you know that there are many hooks and crooks out there. If you’re new at it or still thinking about opening a home based business then hear this! Crooks do exist in business and they will take your money if they can. So does that mean it’s safer to not run a home based business? SAFER? Are you looking for something safer? If you don’t take chances you’re not going to win. Abolutely not! You stand to make much better money working for yourself and you’re sure to be much happier being your own boss. Like anything in this World, you just need to be aware of what’s really going on in your business arrangements. Don’t be naive and think that everybody is a nice person. This is BUSINESS! The rules are *almost* ‘there are no rules’. Most businesses are dependable and trustworthy. They value your long term opinion of them because they are fully aware of your potential ability to bring (or prevent) business for them in the future. A saying in business goes ‘if you’ll only do business with people that you trust then don’t bother trying to do business’. Here are a few tips to help keep your eyes open.

#1. Partners – business partners can range anywhere from your best friend to a financial supporter to a franchise business. When it comes to partnership arrangements in business, NEVER accept a word of mouth arrangement. Even if your partner is your very best friend, make sure that written legal agreements are drawn up that specify in detail the ownership, compensation and responsibilities of each party in the agreement. Make sure the agreement is signed in the presence of witnesses who could be called into court and properly notarized. Also, be wary of payment in stocks or stock options when you don’t have control over company stock splits and dilutions.

#2. Marketers – new businesses start up by the thousands on an ongoing basis. Marketers know this and some prey on new businesses. They’ll show you in graphs and statistics and eloquent words how you can make mega-bucks by using their strategies. Far too often, it is the marketers who make the money, not the businesses they’re marketing. They know you won’t come back and they don’t care. Even legitimate businesses can accidentally trap you. Take for example, Google AdWords. Open your Internet browser and go to http://www.google.com and search for any popular search words like say, ‘scuba diving trips’. Notice on the right hand side ‘sponsored links’. These are companies who pay Google each time a user, like you, clicks their link. Watch the ‘sponsored links’ for a given set of keywords (ie. ‘scuba diving trips’) for 3 months or longer. See if the ads (companies) don’t frequently change. If they do, Google made money, not the business who placed the ad. Otherwise, their link would stay there. Don’t misunderstand, Google AdWords can make you a lot of money if *you* know how to work the ads. Another example is email SPAM. How many times have you purchased something from an email advertisement? So, who do you think makes money from the endless onslaught of email SPAM? Usually, it’s the companies doing the SPAMming and not the companies who they are supposedly trying to sell products for. In general, if you see *one* given company using the same advertising over and over, it’s working. Otherwise, it’s probably not. Of course a business that does no marketing is doomed to a dismal failure. However, don’t be duped by fast talking advertisers. Quite often, they make the money, not you.

#3. Lawsuits – it is a bad practice to enter contractual arrangements thinking that other parties will not violate the agreement just to keep from getting sued. Take a trip to your local County Records department (or look it up on the Internet) and see how many judgements are still outstanding after 10 years or more. You may be shocked to find that a judge’s ruling that somebody owes you money does NOT guarantee that you will get it. A person can just disappear and the government will not give you privileged information to help you find them. A corporation can withdraw all their money, file for bankruptcy, close their doors and reopen as a different corporation. Also, quite often you’ll find that it may be more expensive to sue someone than to count your losses and walk away. Business dealers know this and use it. If I illegally conned you out of $150.00 would you sue me for it? Even if you could it probably wouldn’t be to your advantage. Or what if a business offered a ’30 Day Money Back Guarantee’ and then didn’t make good on it? That con is a classic. When making business deals don’t count exclusively on legalities to keep you out of trouble. Make sure the other parties in the deal have genuine motives to stick to the agreement.

Being in business for yourself can be very liberating and quite lucrative. But business is about making money. Most of us believe that we can do better for ourselves by engaging in genuine commerce. That is, we provide a genuine product or service for a price at or near the monetary market value of the product or service that we provide. That’s what we call a ‘win win’ situation. Both the provider and the purchaser end up pleased with the outcome of the deal. However, there are business dealers who deem it entirely ethical to take whatever they can from you, whether legally or illegally as long as they don’t get hurt. Always be wary of business dealings like this. Try to work, within reason, with people who have already proven their trustworthiness and always try to foresee every potential outcome of any business deal you intend to engage.

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